Baba Ramdev, who is embroiled in the Indian market by taking everyday products from yoga guru to soap, oil and dental mangan, is no less than any brand icon today. To understand the basics of how they laid their coin, we have to follow a few steps. The year was 2014. Before the Lok Sabha elections, it is a matter of pre-election. The country was chosen to be PM. Narendra Modi and BJP were engaged to win. In such a situation, Baba had put his supporters on the streets to speed up Modi's chariot. As the mass base of Modi and his colleagues became strong. Just like Baba went into consumer products. Their Patanjali products are being used in the house to house. Shedding saffron chola, he became one of the successful interpreneurs of the country.

The story starts here. March 23, 2014 was a full afternoon. There were two weeks left for the Lok Sabha elections. Modi was in a public rally. Baba Ramdev also sat on the platform with him here. He whispered in the ear of Modi After a few minutes, he appealed to the people to vote for Modi. The results came two months after the rally. Congress was wiped out. The BJP came under the leadership of Modi.

According to the news agency Reuters' S Modi and his right wing base rises, So to does a celebrity Yoga Tycoon, according to the Investigative Report, after Baba Ramdev's company came to power in the BJP-ruled states, land acquisition was about 46 Million dollars (about 300 million rupees) was exempted.

Three weeks after a rally in Delhi, a trust of Ramdev had released the video on YouTube. In it, some senior BJP leaders were showing pose with the signed affidavit. The letter included things like protecting the cow and emphasizing on making things indigenous in India. This was the signature of Minister of External Affairs, Finance Minister and Transport Minister, who is also in the video.

Ramdev appears to be saying in that video that he has raised the hopes of a change in the crores of people. People want to see them fulfilled. That is why BJP leaders signed the affidavit. Senior BJP leader Lal Krishna Advani also signed it. Advani's PA, Deepak Chopra, said that he was the party's program and all BJP senior leaders had signed it. At the same time, Patanjali's knowledgeable person said that it was a matter of Ramdev's support, so senior BJP leaders gave their names.

In an interview last year in Haridwar, Baba Ramdev had said that for 200 years East India Company looted the country. Similarly, these multinational companies are selling their harmful chemical products in our country. Stay away from them. Ramdev becomes very emotional when referring to PM Modi. He talks about his relationship with Modi and says that Modi is my close friend. However, when the PMO was contacted for this story, the answer could not be found. When asked about his role in the success of Modi in 2014, Ramdev said that it is not good that you compliment him. I will not say much, but the major political changes have happened, I had prepared the background of them.

According to government documents related to land in the BJP-ruled states and interviews with officials, since the formation of Narendra Modi's PM, Patanjali acquired about 2000 acres of land for the factories, research facilities and creating the supply chains of herbs. Whereas during the Congress rule, the company sold a lot of its land. Two in the four acquisition cases, more than 100 acres were acquired (in BJP-ruled states). In BJP-ruled states, Patanjali got the benefit of 77 percent in buying of land. The company then promised to set up new factories and create new jobs.

Transport Minister Nitin Gadkari was also present during the cornerstone of Nagpur's Patanjali Food Processing Plant in September last year. In recording the program, Acharya Balkrishna, the MD of Patanjali, was told that he had raised the demand of a road for the factory. In response, Gadkari decided to make it a National Highway. Patanjali had paid Rs. 59 crores for 234 acres of land. This land was specific to the state's special economic zone, which had more than Rs 260 crores in the market. Patanjali was given land cheaply because he was not developed. There was no road to reach there.

The biggest transaction was in the eastern part of Assam in October and December 2014. In this 1200 acres were transferred. The documents show that this land was given free of cost for Patanjali Yogpeeth on the condition of preserving the cow.

In another area, Reuters' investigations found that the RSS was mobilized in that campaign, which was involved to stand up such Indian companies and its allies against the world's largest seed maker Monasto Company.

Only half a year after coming to power, the Modi government created a department of traditional Indian medicine under his ministry, which emphasized the use of yoga and Ayurvedic products. That is why Patanjali is today becoming a market leader. The ministry currently controls many products of Patanjali.

If PM Modi is the son of the tea seller at the station, Ramdev is also the son of a farmer. In the sixties, he was born in Haryana. Together with Balkrishna, he started making his own industry and Ayurvedic medicines in 1995. Then they had 3500 rupees. To work, both of them borrowed 10,000 rupees from someone.

Ramdev was involved in anti-corruption demonstrations in 2011 and coming to politics. In 2013, he termed Modi as the leader of the country. From here, he started supporting Modi.

Under Patanjali, a communication firm called Social Revolution Media and Research Pvt Ltd was also established by two directors jointly. According to the firm's CEO Shantanu Gupta, there were meetings with BJP's IT division in the week for the message coordinate on Twitter and on the other social media platforms.

All members of Ramdev's organization accepted to manage the votes for Modi by Volunteers. In May this year, at the inauguration of Patanjali Research Institute in Haridwar, PM Modi was seen clapping in honorable style towards Ramdev. Ramdev also bowed his head and greeted them.

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